Our Team

Alec and Justin had their first business meeting in Costa Coffee, as do many potential partnerships. Alec had an idea of how to improve the way forecasts are communicated and Justin quickly saw how this could be systemised.

The rest – as they say – is history.

Alec Finney

Alec Finney

After leaving AstraZeneca, as head of global forecasting, Alec worked as an independent consultant specialising in auditing business forecasting and planning systems…

Justin Morley

Justin Morley

Justin has been providing scientific informatics solutions for 16 years. Starting as a laboratory scientist, he moved into software development…

With their unique combination of Forecasting and IT knowledge Alec and Justin provided the perfect expertise to be able to explore the issues we had in developing robust forecasts in their Deep Dive questionnaire and to provide the insights to help us explore various possible solutions.

Nich Guthrie (Teamleader, Global Forecasting and Strategic Process at Boehringer Ingelheim)